Liquid Web Study Reveals Factors Contributing to Business Growth

Liquid Web Study Reveals Factors Contributing to Business Growth

Growing companies prioritize employee benefits, fill skills gaps and IT investments

Liquid Web, the market leader in cloud hosting solutions for small and medium-sized businesses (SMBs), recently released its study on business success in the COVID-19 era. The results show what factors have contributed to business growth in the last five years.

Insights show that companies that experienced growth during the study period focused on improving employee work environments, outsourcing where necessary, and scaling IT infrastructure.

“We recognize that scaling a business is difficult, especially with the complications of COVID-19 in recent years, so it’s no surprise that staffing and IT challenges have arisen,” said Terry Trout, Senior Vice President of Marketing at Liquid Web. “That’s why we’ve built a broad portfolio of fully managed hosting solutions for SMBs and packaged them with expert support. We can be an extension of your team, monitoring and managing your servers, patching security vulnerabilities and fixing problems before you know it. We are more than a drain on your IT budget. We are a partner in your success.”

Key findings from the five-year growth period study:

40% of companies increased employee compensation. 52% of companies hired new talent to fill learning gaps within their organization. 75% of companies outsourced half of their additional staffing needs. 62% of companies scaled IT infrastructure to accommodate larger virtual machines.

Study participants are US-based business owners, partners, and C-level executives. Participants came from companies with fewer than 5,000 employees that identified themselves as companies that have scaled in the past five years.

About Liquid Web

Building on 25 years of success, our Liquid Web family of brands provides software, solutions and managed services for mission-critical sites, stores and applications for SMBs and the designers, developers and agencies who create for them. Liquid Web (managed hosting), Nexcess (digital commerce cloud), and StellarWP (WordPress software and tools) have 500,000+ sites under management, 100,000+ software subscribers, and 2+ million version software users. free. Collectively, the companies have assembled a team of world-class industry experts, provide unparalleled service from solution engineers available 24/7/365, and own and manage ten global data centers. As the industry leader in customer service, the rapidly expanding family of brands has been recognized among INC’s 5000 Fastest Growing Companies. Magazine for 12 years. Learn more about the Liquid Web family of brands.


About the Author

Jackie Cowan

Jackie Cowan is the Communications Manager for Liquid Web. He received his Master’s in Communications from Ithaca College, MLIS in Library and Information Science from the University of Pittsburgh, and BBA in Management Information Systems from the University of Michigan. He has 10 years of experience in technical and billing support, search engine optimization, and spearheading projects to improve company culture.

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